Digital Marketing With Moxie
At TRUEdotDESIGN, we bring bold thinking and battle-tested strategy to every campaign. From digital ads and social media to content marketing, SEO, and analytics—we help brands grow with purpose and precision.
We don’t just “do digital.” We do it with moxie.
Performance-Driven Digital Advertising
From Google Ads to Meta, LinkedIn, Reddit, and beyond—we tailor every campaign to your goals, your market, and your brand voice.
Paid Media
Tightly targeted, smartly optimized, built to convert.
Content Marketing
From calendars to campaigns, we turn content into connection.
SEO Optimization
We make sure your audience finds you—and sticks around.
Analytics & Funnel Strategy
No guesswork. We offer custom dashboards & strategic action.
Conversion Tracking & Automation
From lead forms to CRM, we track what matters, and help you scale.
Full-Funnel Campaign Planning
From awareness to action, we build digital strategies that work.
About TRUEdotDESIGN
We’re an award-winning, full-service marketing agency based in Ottawa—with strategy in our DNA and creativity in our blood.
Our Story
Founded in 2012 by President Shelley True, TRUEdotDESIGN (or Tdot, TRUEdot, and occasionally even TRUEdat) was built for the fast-moving world of modern marketing. With the 2015 acquisition of Avenue Design Group, we expanded our capabilities and deepened our expertise—especially in architecture, engineering, development, and other professional sectors.
TRUEdotDESIGN is proudly local, deeply collaborative, and ready to help you grow—smartly, strategically, and with a little bit of moxie.
As marketing continues to shift, we don’t just keep up—we lead. Our team stays ahead of trends, tech, and tactics to help our clients adapt, scale, and thrive.
Trusted by Bold Brands and Growing Businesses
We’re proud to support clients across Ontario and beyond with marketing that works. Our team brings together years of industry experience, creative thinking, and proven results, delivering campaigns that are as strategic as they are effective
150+
Clients Served
$2M+
Annual Ad Spend Managed
2012
Year Founded
80+
Websites Launched & Managed
Trusted by top brands for bold results
150+ satisfied clients served across Canada
Frequently Asked Questions
Do you offer one-off services, or do I need a monthly retainer?
We offer both. If you need a one-time setup—like a campaign launch, landing page build, or audit—we’ve got you. But for ongoing growth, many of our clients choose a monthly retainer for continuous optimization, reporting, and support.
What industries do you specialize in?
We’ve worked with a wide range of sectors—from real estate, architecture, and construction to nonprofits, and service-based businesses. Our team adapts to your industry while applying proven marketing strategies that work across verticals.
Do you create the content and visuals for ads?
Absolutely. We have an in-house creative team that designs ad visuals, landing pages, and copy aligned with your brand. Whether you need help from scratch or want to level up what you already have, we’ve got you covered.
Our Customer Testimonial
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Would highly recommend working with Shelley and her fantastic team at TRUEdotDESIGN. From start to finish, the process to conceptualize and create our company's website was flawless.
Simran K.
Marketing Manager @Stone Design Concepts
We are grateful for Shelley and her team at TRUEdot for lending us their knowledge, innovation and expertise in order to identify and elevate our brand image.
Jamie Meldrum
Partner @ Meldrum Horne
A 'True' Pleasure to work with! Shelley and everyone at TrueDotDesign has been so incredibly creative and insightful! They are great to work with!
Dimitrios K.
Team Lead @EXP Realty
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